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Building audience personas

In order to move customers to action, communicators need to get inside their minds and hearts. Building audience personas is an effective strategy for gaining audience insights, gleaning what’s important to them and guiding key message development.

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Thank you to our awesome administrative team

We're celebrating Administrative Professionals Day. Thank you Shanny Morgenstern and Suchitra Kamath for all you do to keep Morningstar Communications running.

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